The Daytona Beach officials are planning a revitalization of the key tourist areas. The Riverfront Master Plan will span 14 blocks from Main Street Bridge to South Street and city officials feel it will give a good boost to the businesses and surrounding communities. See the story on My Fox Orlando linked below.
http://www.myfoxorlando.com/dpp/news/volusia_news/070810daytona-beach-plans-revitalization